Video Title: (Esquire Virtual Reality Lounge 2010 Esquire House La)
Video Duration: 1:57
From: LuxuriousAnimals
Category: Entertainment
agency: luxurious animals role: strategy, concept, gesture recognition technology design, game design, game coding, animation, 3d rendering, installation design as the key technology partner for the 2010 esquire house, luxurious animals conceived and executed a room-sized interactive installation for sponsor, lufthansa. our installation, dream of flight, is a simulated flying experience we created using gesture recognition and augmented reality technology. how the conversation started: after luxurious animals met with esquire, the two companies made an immediate connection. esquire was impressed with our capabilities to fuse technology with creativity. so, they gave us the challenge of designing a media room in the next esquire house, and we were chosen as the main technology partner for the s18 million dollar home. lufthansa became the sponsor of the media room and we aimed our project towards a flight-themed installation. what were the client's objectives: the media room must represent sophisticated technology that's seamlessly integrated into the ultimate bachelor's lifestyle. it must also represent the lufthansa's continuous endeavor for beauty in design, and state-of-the-art technology. what was our challenge: since a typical interactive project places a user in a pive stance, usually sitting, and using an input device, eg keyboard, mouse, game controller, we knew the ultimate bachelor needed something less restricted. our challenge became "how do we break through ltbgt...lt bgt
Tags: "Most Discussed", Dream "dream dictionary", "dream interpretation", "dream act", "dreamweaver", "dream theater", "dream team", "dreamworld", "dreamhost", "dreamworks", "", Dream Of Flight Esquire House Lufthansa Bachelor Pad Virtual Reality Gesture Technology Interactive Design Strategy Concept Game Design Game Coding Animation 3d Rendering Installation Design
