Video Title: (Zinio And Scroll Motion Part 2 Of 3) Video Duration: 3:46 From: mediabistro Category: Education with print magazine ipad apps launching almost daily, some leaders and losers have already emerged. esquire's seen nothing but praise for its foray into the field, including a nod for being more than just "another magazine under gl." for part 2 of our media beat interview, we spoke with the app's creator, scrollmotion ceo john lema. "what publishers really want is to see their brand move to the new space in a richer way," he told mediabistro founder laurel touby. Tags: "Most Discussed", Zinio "zinio reader", "zinio ipad", "zinio android", "zinio review", "zinio reader download", "zinio app", "zinio reader 4", "zinio kindle", "zinio coupon", "", Zinio Scroll Motion Mediabistro Laurel Touby Media Beat
Video Title: (Zinio And Scroll Motion Part 3 Of 3) Video Duration: 4:02 From: mediabistro Category: Education in the final installment of this week's media beat interview, we asked doug carlson of zinio and john lema of scrollmotion for tips for magazine publishers looking to create digital products and ipad apps. "the first thing that challenges publishers is really their workflow process," said carlson. "we'd look first and say can we create something that's going to be scalable, affordable and usable really across platforms." added lema, "there's not a one-size-fits-all solution, just like there's not a one-size-fits-all solution to magazines today." Tags: "Most Responded", Zinio "zinio reader", "zinio ipad", "zinio android", "zinio review", "zinio reader download", "zinio app", "zinio reader 4", "zinio kindle", "zinio coupon", "", Zinio Scroll Motion Mediabistro Media Beat Ipad Apps Laurel Touby
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